Cognition Cockpit helps you develop and manage all the disparate voices for your project. Using simple templates that come out of the box with Cockpit, users create and import various customer surveys, interviews, and observations. There are places in each Cockpit project for end user/customer inputs, business inputs, regulatory & compliance inputs, and any other type of input to the project.

Cockpit then guides you through the process of mapping inputs to voices and properly ranking voices to help develop market requirements and specifications, features, functions, and system requirements.
Cockpit VOC / QFD
- Interview and Survey templates available out of the box
- MS Excel and MS Word import templates for all types of voice data
- Automatic importing and ingesting of all survey and customer interview inputs
- Permanent, dynamic trace of all inputs and voices throughout the entire project
- Voice tracking, managing, and reporting by category
- Ranking, prioritizing, and scoring of all voice information
- KJ Analysis / Affinity Diagrams for mapping inputs to voices
- QFD/House Of Quality to map voice relationships, market requirements, etc.
Cockpit Provides All Of The Important Functions For Comprehensive
Voice Management On The Web
Product Marketing Teams use the unique capabilities of the Cockpit to collect and organize customer voices.  The Cockpit includes survey and interview templates that can be completed and imported into the process.  Using and electronic sticky note capability, you can perform a KJ analysis and create affinity diagrams.  Walls covered with thousands of sticky notes will be a thing of the past.  Once the raw data is organized, you can use an electronic QFD process to prioritize the voices and generate the product requirements.  The Cockpit will then automatically produce the Product Requirements Document.
Cockpit VOC Process Templates
One Of The Out Of The Box Process Templates From Cockpit For Doing VOC
Cockpit Generates HOQ In Excel
Cockpit Requirement Link To VOC
Cockpit Linkinator To Link Requirements To Voices
Click on the image above to display it full size.
Take Any Requirement Or Group Of Requirements...
...And Click To Link To One Or More Voices
Cockpit Automatically Generates The HOQ Document To Excel
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